Between Two Beers
NZ’s most-listened-to podcast. Two blokes, two beers, and the conversations New Zealanders can’t stop talking about.
Results
THE NUMBERS
10M
total views
3M
total engagements
4M+
total downloads
1M
new followers
Between Two Beers is New Zealand’s most-listened-to podcast, hosted by Steve Holloway and Seamus Marten
Since partnering with Sapiens, the show has grown from a well-known local podcast into a dominant force across social media.
We handle everything from episode clip strategy and YouTube thumbnail optimisation to community engagement and long-form content distribution.
Every post is intentional. Every clip is chosen for a reason.
Strategy
THE IDEA
Purposeful Story
We build narratives with weight — personal, meaningful, and impossible to ignore.
Maximum Reach
We don't post and pray. Every piece is built to perform — platform-smart, algorithm-ready, and primed to spread.
Lasting Impression
We create for the moment after — the feeling that sticks when the screen is gone.
Scroll-Stopper
Thumb-halting, watch-to-the-end content. No filler, no fluff.
Milestones
KEY WINS
Best Sports Podcast
NZ Podcast Awards 2025
338M organic views
Total organic views generated across platform
1M+ views weekly
Consistent weekly reach across social platforms